Intelligent, Contextual Solutions
Advancing the art of Sustainable Sales
I'll get right to it; scaling revenue engines is what I do.
Marketing
Leverage data, enterprise grade platforming and account-based marketing to fill the funnel.
Pre-Sales
Building pre-sales infrastructure, qualification and follow up standards to help accurately quantify the pipeline.
Sales
Setting up a scalable, turnkey sales apparatus to help maximize the work of marketing and pre-sales to close deals.
Post-Sales
Ensuring top-notch post customer experience and enabling you to maximize value + post sale opportunities.
Stop me if this sounds familiar
1. Marketing Fills the Funnel
Your Marketing campaigns require a significant investment of money, research, time, and effort to attract leads at the top of the funnel. From personalized landing pages and A/B testing to SEO, paid ads, channel management, webinars and events, events, events. You want to ensure proper ROI and provide sales with actionable prospects.
2. The Funnel Degrades
Time and data loss are the two biggest deal killers; whether its from operational inefficiencies, outdated lead qualification standards or lack of resources, the inability to efficiently communicate account-based strategies or next steps drags out the sale process, decreasing the likelihood of closing.
3. Your "Maverick" Goes Rogue
In a surprise to none, sales ends up foregoing the often-encumbered process of qualifying leads, identifying and carrying through on next steps, and predicting the scope and size of a deal, in favor of more immediate, transactional sales. Revenue forecasting becomes blurry as the pipeline ages and best practices aren't followed. That 'Rock Star' then makes their immediate wins, doesn't see future potential, and they jump ship. Leaving Marketing, Presales and Sales in the lurch.
4. Lost ROI
After all of the profiles, target market research, data collection, marketing materials, campaigns and events have delivered qualified leads, an unsupportive sales apparatus has caused ROI to be questioned, and deals are lost to the erosion of time.